k_kiki 
KCON LA 2024 ended on a high note as the world’s largest K-pop festival ever.
The event took place at the Crypto.com Arena and LA Convention Center in Los Angeles, with a total attendance of over 120,000 people.
Fans from around the world enjoyed the frenzied atmosphere as they interacted with K-pop artists in person, while more than 5.8 million people tuned in online to watch the livestream on digital platforms.
At KCON LA 2024, popular K-pop groups such as ENHYPEN, NCT 127, TAEMIN, NMIX, and ZEROBASEONE graced the stage.
In addition, BIBI, Cho Yuri, STAYC, and many other artists graced the stage, giving fans an unforgettable experience.
In particular, performances by N-Hyphen and ZICO were a big hit among fans.
KCON is more than just a music festival; it also serves to introduce Korea’s diverse culture to the rest of the world.
Starting with an area that showcased stage costumes and props worn by idols, there were also booths for Korean companies to showcase their products and services, giving local fans a chance to experience Korean culture.
This contributed to increasing interest in K-pop and Korean culture in general.
KCON also played an important role in discovering new artists and introducing them to the global stage.
It was through KCON that world stars such as BTS and TWICE made their first appearance on the global stage, so the event is significant in that it has the potential to create future stars.
On the final day of KCON, the concert was broadcast live on the CW network in the US, a major broadcaster with an average audience of 120 million viewers, further expanding K-pop’s global reach.
It was a moment that reaffirmed that K-pop is no longer just a music genre, but a global cultural phenomenon.
Overall, KCON LA 2024 was a great success, and we are looking forward to future KCONs in Germany, Saudi Arabia, and other regions.
With large-scale events like this, K-pop’s popularity is likely to continue to expand, and it will continue to play an important role in the globalization of Korean culture.
